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Good service, quality products, preferabley good costumer service and that sort of thing. Reasonable pricing is also a plus.
I feel: 
sick
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Oh, what wonderful things happen at The Curiosity Shop - Writer's Block: I'm A Loyal Customer
The FUN in Dysfunctional
I've to say I'm not loyal to any particular brand. If I like something I research the company and go from there.. but i do look for,
- good & fast service
- quality
- originality
- consistent in terms of the above
- good & fast service
- quality
- originality
- consistent in terms of the above
Oh I second that. Those are all things I want in a company I buy from.